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Google Panda sounds cute and harmless, but for some link-reliant SEO practitioners out there, it is not. With its recent quality update, Google, the algorithm and search engine dictator, is now discounting low quality contents, links, and pages within links. It means that everyone from content farm users to content farm reliant should start thinking of better ways to expand their link building network because every site and link with low value content and zero benefit to the end user are subjected to penalization.

And it isn’t an Internet joke. Even article provider giant Ezinearticles.com has gained 80% decline in traffic, as well as Hubpages.com and Squidoo.com with combine rates of 70% cause of Google Panda.

A little error 

Right after the Google Panda algorithm has been updated, many SEO practitioners started complaining on the Web because it hit even the non-black hat and non-content farm reliant websites. Although small in number, these good websites that received Google’s punishment are currently doing some necessary steps to regain their ranks and position on the search engine.

As these unrightfully punished sites reconstruct according to the search engine’s requirements, the puzzle remains unsolved, leaving them dumbfounded about the incident. The Google blog is silent about it and perhaps—because it’s just an isolated case—no concerned head from the search engine team has dedicated time to investigate about Google Panda.

The greatest casualty 

Article marketing seems like the most obvious casualty of the Panda update. No one escaped the wrath of Panda—from the mecca of article-providing site Ezinearticle to small-scale article site like Amazines and Article Depot—and for everyone has experienced a major downgrade in rankings and search engine incoming traffic.

Google Panda : The positive effect

As always, every time the search engine does a system and algorithm update, Matt cuts and the rest of Google team know what to expect. Since they started, uncountable complaints, negative comments and angry Web owners always follow every algorithm change. The good thing is, there is always a positive story after the devastating ones.

Although Google’s latest move has created damage to several websites, most content-reliant link builders took the sanction as a lesson. Just a week after the update, countless blog posts on the web sprang up telling how the Panda update has changed their view on link building and relying on high rank web pages that offer link opportunities. The massive penalization of content farms and low value contents has awakened owner to be extra careful when it comes to trusting sites that offer link building partnership.

How does the Google Panda Update Affect your Linkbuilding?